Commerce

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Your sales pipeline, powered by WhatsApp Commerce

See how one chatbot can convert customers, help them choose, and complete orders — all connected to your catalog and CRM system.

Bring traffic straight into WhatsApp

Clicks don’t convert if users vanish after the first touch.

Use WhatsApp Commerce to capture traffic from any source with subscription widgets, QR codes, smart links, and ad clicks.

You can also bring in audiences from email, SMS, or chatbots by inviting them to join your WhatsApp flow.

Every entry point leads straight to a conversation and closer to a sale.

Automate conversations and close deals faster with AI

Manual replies slow you down and cost you sales, so say goodbye to basic automation.

With WhatsApp Commerce, your chatbot answers instantly, qualifies leads, segments them, and sends personalized follow-ups 24/7, all powered by AI.

Get a self-running sales machine that nurtures and converts without missing a beat.

Sell straight from your catalog

Your catalog shouldn’t feel like a maze.

WhatsApp Commerce is a faster, smarter alternative to traditional websites.

Your chatbot recognizes customer needs and instantly offers tailored product selections, no searching, no guesswork.

Once an order is placed, the “Catalog order” flow kicks in: your assigned team member gets notified, and buyers receive order details right in chat.

It’s seamless, personalized, and built for conversions.

Accept in-chat payments

Sales shouldn’t depend on when your team is online.

WhatsApp Commerce lets customers place orders and pay in chats with no delays or manual confirmation.

Unlock revenue around the clock, even when your team sleeps.

Autosync deals with your CRM system

Losing track of deals means losing revenue.

With WhatsApp Commerce, deal information is passed automatically to your built-in CRM system, no manual updates needed.

Get full control over every interaction by tracking contact history, personalizing your sales flows, and never missing a single request.

This is how you can convert faster and follow up smarter without extra effort.

Work as a team without missing a beat

Team confusion costs time and trust. Shared inboxes often lead to overlaps, delays, or missed replies.

Assign chats, track progress, pause or restart flows mid-dialogue, and leave internal notes in SendPulse.

This way, everyone stays on the same page, and every customer gets a timely response.

Manage WhatsApp Commerce on the go

Reply in real time, track orders, and move deals forward — all from your phone.

Learning hub

Your first step toward building a high-converting WhatsApp Commerce flow.

What is WhatsApp eСommerce?

WhatsApp Commerce is a way for online stores to sell, support, and retain customers right in WhatsApp.

Instead of sending shoppers to multiple pages, brands handle discovery, questions, orders, and follow-ups in the app where customers already spend their time.

How does WhatsApp eCommerce work?

WhatsApp Commerce connects customer actions to automated conversations.

A user clicks a link or ad, enters a chat, and gets guided step by step based on their intent.

Messages, product suggestions, and follow-ups are triggered by behavior, not guesswork, so every interaction moves buyers closer to a decision.

What are common eCommerce use cases for WhatsApp?

Stores use WhatsApp to stay present across the entire customer journey, not just when a buyer clicks.

It becomes a go-to channel for restock notifications, cart recovery nudges, loyalty campaigns, and even community building.

Many brands also run exclusive drops, time-sensitive offers, or early access sales through WhatsApp to reward active subscribers.

It’s fast, direct, and feels personal, which is exactly why it drives action.

How do you set up a WhatsApp eCommerce store?

To get started with WhatsApp Commerce, you connect WhatsApp Business API to a chatbot builder, define how conversations should go, and link it to your sales and customer information workflows.

From there, you design automated journeys that match your business goals and start conversations through ads, links, or existing sales channels.

The WhatsApp chatbot toolkit: What’s inside?

Discover how smart messages, templates, and robust automation turn your WhatsApp chatbot into a sales-ready assistant that works 24/7.

Study online with SendPulse Academy

Create a WhatsApp chatbot with SendPulse

Set up your WhatsApp store, grow your audience, and automate sales with AI.

Effortless WhatsApp Commerce that grows your business

Guide buyers smoothly through their journey with intelligent automation, prompt responses, and impactful outreach.

Send high-converting campaigns

Segment by tags, subscription dates, or variables and deliver only the most relevant offers. Meta’s delivery optimization boosts open rates and lowers costs.

Talk for free after ad engagement

When users come from a Meta ad or CTA on Facebook, you get 72 hours of free messaging. Guide them to a product, nurture leads, and seal the deal while the clock’s running.