"Messenger" Element in Automation 360

You can implement multiple communication channels in Automation 360 autoflows and add sending messages from Instagram, WhatsApp, Facebook Messenger, Telegram or VKontakte chatbots to your flows.

Please note that you can send a message to your customers on Facebook, WhatsApp, and Instagram only within 24 hours from the moment when the last message was sent or since the last user interaction with the chatbot.

Who Can Receive your Chatbot Messages?

The user must be subscribed to any chatbots used in your flow and also have an email or phone number in your “Audience” list.

You can get additional contact information using the following methods:

• a subscription widget and customized transfer of additional variables from your site;
• the "User input" function - you can request information from a user and save it to a variable;
• the "API Request" element - send a request to your database and write responses to the selected line of customer data into a variable;
• the API "Set variable" method;
• manually adding the "Audience" list of a particular chatbot.

Read more about how to create variables and update values: How to Manage Subscribers and Their Data in Your Chatbot Audience.

How to Use the "Messengers" Element

To start Automation 360 and send a message using the "Messenger" block, you can monitor the following flow start triggers:

• receiving an event from your system;
• creating a deal in your CRM;
• receiving a deal status change notification in your CRM
• adding a subscriber to the mailing list;
• a special date;
• triggering a contact webhook;
• changing a variable value.

You can also personalize the flow script for each recipient and use the "Filter" elements to branch the script based on the value of the variables and the "Condition" element to track whether an event has occurred or subscriber action.

Add an Element

Drag the "Messenger" element into your flow, connect it to the element, after which you need to send a message from your chatbot and or launch a chatbot flow.

You can also change your element name to differentiate between elements. Click the “Element name” option, and enter your new name in the field.

Specify Your Sending Time

Specify when you want to send your message. You can select the "Right away" option to send the message immediately, choose the "After" option to delay the sendout, or select "Exact time" or "Exact time and date" to set the time yourself.

Read more about block execution conditions in the article: Element (Block) Execution Time.

Select a Bot

Select the bot you want to run.

You can also add multiple “Messenger” elements and launch multiple chatbots at once if your subscribers are subscribed to your bots on multiple social networks.

Add Contents

Choose an action (send a message, launch a flow, or send a template).

Send a Message

In the "Text" section, enter the text of the message that will be sent to the selected chatbots. You can add variables and emoji to the text.

Launch a Flow

In the "Flow" section, select which flow you want to start for the contact. If necessary, you can view the flow script.

Send a Template

The feature is available only for WhatsApp chatbots: you can select an approved message template in the “Template” subsection.

You can select a template without dynamic content (images, buttons, and attachments). If your template is deleted in the “Chatbot” section, it will be sent anyway because it is not deleted in WhatsApp.

Replace the numbers with a variable that is added to your flow start element along with its contact. This allows you to send a personalized message to each user.

You can continue building the flow script by adding the "Action" element to set up an action using subscriber data and other blocks by sending a message using the "Email," "SMS," "Viber," and "Push" elements.

Check out more examples of creating autoflows using the "Messenger" block: How to Create an Automation Triggered by an Event, How to Send a Message Triggered by a CRM Event, How to Send a "Thank You" Email After Registration, How to Send an Abandoned Cart Message, How to Create an Automation that Starts on a Special Date.

View Element Statistics

To view information about an element, exit the editor, and hover over the required element in the "Flow" tab. You will see how many times it was sent.

To view detailed information about an element, click it. A panel with your element settings and statistics will open. 

Below, you can filter, download, and view contacts to whom your message was sent and see their delivery status change dates.

You can also click an element ID and start editing the element.

Last Updated: 03.05.2023