1. General

The relationship between the Partner and SendPulse is governed by the terms of this Partner Program (hereinafter referred to as “The Program"), the SendPulse Privacy Policy, and the SendPulse Terms of Use where applicable.

The SendPulse Partner Program aims at promoting and distributing the company’s services and establishes standard conditions for cooperation with SendPulse's Partners, including the amount, procedure, and conditions for accruing and paying commissions for bringing new clients to the Service. The terms of the Program apply to all Partners. SendPulse has the right to approve separate terms of cooperation with a specific Partner set forth in a respective agreement.

The terms of the Program can be changed and supplemented by SendPulse's administration provided that the Partners are notified about such changes. The new version of the Program takes effect from the moment it is placed on the company’s official website. Continued use of the Service and further participation in the Partner Program means accepting and agreeing with the Program’s new edition and its possible changes.

2. Definitions

“Partner” means an Agency or Affiliate.

“Agency” means an individual or company participating in the Affiliate Program by bringing new users (existing users of the Service or users newly registered by the Agency and connected to the "Agency Panel"), consulting them on SendPulse's services as well as creating, configuring, and making changes to email campaigns, chatbots, websites, pop-ups, the CRM system, online courses, and automated flows in acquired customers' accounts.

“Affiliate” means an individual or company participating in the Affiliate Program by engaging new users and encouraging them to register using the Affiliate’s personal referral link.

“User” means an individual or company that was engaged by the Agency (an existing user of the Service or a user, newly registered by the Agency and connected to the "Agency Panel") or the Affiliate ( a user who registered using the Affiliate’s personal referral link) and uses SendPulse’s paid plans.

"Agency Panel" means the section of the SendPulse personal account that allows the Agency to manage connected Users' accounts.

"Affiliate Panel" means the separate personal account that allows the Affiliate to track referral activity, view accrued commissions, and request payouts.

"Partner Catalog" means a directory published on the SendPulse website that contains information about Partners, their services, and areas of specialization, and enables Partners to receive service requests from SendPulse users.

“Agency-Registered User” means a User whose SendPulse account was registered by the Agency via the Agency Panel.

“Agency-Invited User” means a User who had a SendPulse account prior to being invited to connect to the Agency’s Agency Panel.

“Balance Replenishment” means a transaction of the User’s funds to be credited to the main balance in the Service.

“Pricing Plan Purchase” means a transaction of the User’s funds with the aim to pay for a specific plan and the email, SMTP, messenger chatbot, web push notification, website builder, pop-up service, online course builder, and CRM system.

“Pricing Plan Activation” means the activation of a plan by the User using their personal account provided that there are sufficient funds on their balance. If the User purchases a pricing plan, the activation is carried out automatically.

“Eligible Pricing Plan” means the pricing plan activated by the Agency-Registered User or Agency-Invited User that an Agency qualifies to receive a commission for, across all services provided by the Service, with the exception of the email verifier.

Terms used but not defined herein shall have the respective meanings given to them in the SendPulse Terms of Use and the SendPulse Privacy Policy.

3. Conditions of cooperation for Agencies

SendPulse provides the Agencies with:

  1. Access to the "Agency Panel". It is a section in the SendPulse personal account that allows Agencies to log in to the Users’ accounts and create, configure, and make changes to their email campaigns, chatbots, websites, pop-ups, CRM system, online courses, and automated flows.
  2. Personal manager’s assistance with the Service and its work.
  3. Commission upon activation of an Eligible Pricing Plan by the Agency-Registered Users and Agency-Invited Users in the email service, SMTP, website builder, pop-up service, web push notification service, online course builder, chatbot builder, and the CRM system.
  4. The opportunity to be certified as an expert in various SendPulse tools.
  5. The opportunity to get listed in the SendPulse partner catalog upon reaching Silver partner status and get recommended as a reliable service provider to receive more customer requests.
  6. The opportunity to earn an increased commission on the cost of Eligible Pricing Plans activated by the User, provided that the current requirements for User engagement and consultation are met.
  7. Information partnership, exchange of guest articles and posts, and joint webinars.
  8. A free trial period of two months to explore the Service's features. The trial period may be extended provided that the Agency's connected Users activate paid pricing plans in the Service.

Agency Program Participation Flow

The flow below describes, in sequence, how the Program operates for enrolled Agencies. Each stage defines which commission type is active and which rules apply.

  1. Agency registration. Upon registering as an Agency with SendPulse, the Partner gains access to the Agency Panel and is automatically enrolled in the Affiliate Program as well. Both commission modalities, Agency commission and Affiliate commission, coexist within the same Partner account but apply at different times depending on the Partner's active connection with the User.
  2. User registration. When the Agency registers a new User via the Agency Panel (Agency-Registered User), that User is subject to Agency commission in line with Eligible Pricing Plans for Agency-Registered Users and is simultaneously enrolled in the Agency's Affiliate Program for potential future use after being disconnected from the Agency Panel.
  3. User invitation. When the Agency invites an existing SendPulse User to connect their SendPulse account to the Agency Panel (Agency-Invited User), that User is subject to Agency commission in line with Eligible Pricing Plans for Agency-Invited Users only; no Affiliate Program enrollment occurs for that User.
  4. Active Agency access. While the Agency maintains active access to the User's account via the Agency Panel, only the Agency commission applies at the rate corresponding to the Agency's partnership level. The Affiliate commission does not apply simultaneously.
  5. User disconnection. If the Agency's access to the User's account is terminated, the following applies depending on the User type:
    • Agency-Registered User: the Agency commission ceases to apply immediately. The Affiliate commission begins to apply to that User's future payments for a period of two years from the date of the User's registration in the Service. The transition occurs automatically, no action is required from the Partner.
    • Agency-Invited User: the Agency commission ceases to apply immediately. No automatic transition to Affiliate commission occurs, as the User was not enrolled in the Agency's Affiliate Program at the time of invitation.

Conditions for accrual and payout of the Agencies’ commission:

  1. The amount of commission for customers connected to the Agency Panel is at least 30% of the cost of the Eligible Pricing Plan activated by the Agency-Registered User or Agency-Invited User.
  2. Eligible Pricing Plans for Agency-Registered Users include all email service, SMTP, chatbot builder, CRM system, online course builder, pop-up service, and website builder pricing plans.
  3. Eligible Pricing Plans for Agency-Invited Users are determined based on the number of paid orders the User had at the time of being connected to the Agency Panel, in accordance with the following rules:
    • a) If the User had zero (0) or one (1) paid order at the time of connection, the same conditions as for Agency-Registered Users apply. The Agency receives commission on all Eligible Pricing Plans across all services, except for the email verifier.
    • b) If the User had two (2) or more paid orders at the time of connection, the Agency does not receive commission on pricing plans for services in which the User had already made at least one payment prior to being connected to the Agency Panel. Commission is accrued only upon the User's first payment for a service that had not been previously purchased before the connection.

    The number of paid orders is determined at the exact moment the User is connected to the Agency Panel and is not subject to change based on subsequent purchases.

    Examples:

    • A User made three payments for the Email service prior to connecting to the Agency Panel. The Agency does not receive commission on that service's renewals or upgrades.The same User, after connecting, activates the Chatbot Builder for the first time. The Agency does receive commission, as it is the User's first payment for that service.
    • A User made one payment for the Email service prior to connecting. Rule (a) applies, and all services, except email verifier, qualify for commission.
    • A User made payments for both the Email service and SMTP prior to connecting (two paid orders). Rule (b) applies: the Agency does not receive commission on the Email service or SMTP, but does receive commission on any other service the User activates for the first time after connection.
  4. The commission is automatically added after the activation of a plan by the User. It can be approved by the manager responsible if the User's compliance with the Program’s conditions is ensured. The commission may be canceled and not paid to the Agency due to violations of the terms of this Program.
  5. The commission can be used to pay for the Service’s pricing plans.
  6. Upon disconnection of an Agency-Registered User from the Agency Panel, the Agency commission ceases to apply and the Affiliate commission commences, where applicable.
  7. The Agency's commission can be withdrawn once a month. The minimum commission payout amount is USD 50, EUR 50, UAH 2,000, R $250, and MXN 1,000, depending on the payment currency
  8. The commission payout is carried out not earlier than 30 days after the activation of a plan by the User.
  9. The commission can be accrued to a PayPal account.
  10. Payout requests are reviewed on business days. Once a payout request is confirmed by the responsible manager, the requested amount is deducted from the Agency's balance, and the payout is processed within 7 business days.
  11. If the Agency User has received a refund, the commission for this plan activation will be canceled.
  12. If the User switches to another plan that requires funds recalculation, the commission is also subject to recalculation, taking into account the new pricing plan's cost.
  13. If the User purchases a yearly or 6-month pricing plan, the commission is accrued monthly as used.
  14. If the activation of the User's plans costs more than 70% of the Agency's commission total amount, the commission payout may be suspended until the moment when the share of each User is less than 70% of the Agency's total commission.

Terms of cooperation for the Agencies

  1. The Agency and SendPulse communicate using the following email: ok@sendpulse.com. Priority technical support is accessible via live chat on the site and a Telegram chat as agreed.
  2. The Agency can upgrade its partner status if the following requirements are met:
    1. Silver partners (30% commission, the opportunity to be listed in the partner catalog) have two customers who have made payments for at least three consecutive months and are certified as experts in one SendPulse tool.
    2. Gold partners (40% commission) have at least five customers who make payments for three consecutive months, register at least two new paying customers, and are certified as experts in two or more SendPulse tools.
    3. Platinum partners (50% commission) have at least ten customers making payments for three consecutive months, register at least ten new paying customers, are certified as experts in two or more SendPulse tools, and complete at least five projects in the partner catalog.
  3. SendPulse may lower a partner’s level, along with their commission rate, if they don’t meet the requirements for their current level within a given timeframe.
  4. The Agency is not entitled to look for and engage new Users by participating in tenders, auctions, procurements, and other similar third-party events dedicated to email, SMS, Viber, and WhatsApp campaigns, SMTP service, web push notifications, chatbot and messenger campaigns, email validation, CRM systems, websites (landing pages) development, and other similar services provided by SendPulse.
  5. If the Agency has any doubts as to the extension of these terms to specific tenders, auctions, purchases, and other similar third-party activities, it can be negotiated with the program coordinator: ok@sendpulse.com.
  6. It is forbidden to connect your own accounts to the "Agency Panel" to receive a commission.
  7. It is prohibited to re-register SendPulse's existing clients to earn a commission.
  8. It is forbidden to use spamming techniques to disseminate information about the Service.
  9. It is forbidden to use SendPulse's content to promote its competitors.

Terms of Participation in the Partner Catalog

  1. A Partner may be listed in the Partner Catalog exclusively at SendPulse's discretion, upon reaching Silver partner status and meeting the current requirements of the Program.
  2. Upon activation of access to the Partner Catalog, the Partner independently completes their profile and is solely responsible for ensuring the accuracy, completeness, and relevance of the information provided.
  3. SendPulse reserves the right to review the accuracy, completeness, and relevance of the information provided and to request its update at any time.
  4. SendPulse does not guarantee that the Partner will receive any service requests or orders through the Partner Catalog.
  5. The Partner independently and at their own risk establishes contractual and financial relationships with clients obtained through the Partner Catalog.
  6. SendPulse is not a party to any agreements between the Partner and their clients and bears no responsibility for the quality of services provided, deadlines, financial settlements, or the resolution of disputes between them.
  7. All disputes between the Partner and their clients are resolved by the parties independently, without SendPulse's involvement.
  8. SendPulse reserves the right to respond to client complaints by reviewing the Partner's status, temporarily restricting, or permanently removing the Partner's listing from the Partner Catalog.
  9. The Partner is required to communicate with clients and SendPulse representatives in a professional, good-faith, and ethical manner.
  10. The Partner must not discredit SendPulse or its products, distribute false information, mislead clients regarding the functionality of the Service, or take any action that may damage SendPulse's business reputation.
  11. The Partner's listing in the Partner Catalog may be temporarily suspended or permanently removed by SendPulse at any time. Grounds for removal include, but are not limited to:
    • violation of the terms of this Agreement;
    • substantiated complaints from clients;
    • public or private actions that damage SendPulse's business reputation;
    • unprofessional or unethical communication with clients or SendPulse representatives;
    • prolonged inactivity, including failure to respond to service requests received through the Partner Catalog within a reasonable time;
    • other circumstances that make further constructive cooperation impossible.
  12. SendPulse reserves the right to decline a Partner's listing in the Partner Catalog without stating a reason.

4. Conditions of cooperation for the Affiliates

SendPulse provides the Affiliates with:

  1. Access to the Affiliate Panel, which is a separate personal account that allows you to track the effectiveness of posted links, view referral links, the amount of the accrued commission, and request its payout.
  2. Personal referral link and promo code for the referred Users.
  3. The commission upon the User’s Pricing Plan Purchase and Balance Replenishment in the Service.
  4. The ability to use SendPulse's content (descriptions, screenshots, videos) to promote the company’s services.
  5. Using banners, HTML, and hyperlinks.

Conditions for accrual and payout of the Affiliates' commission:

  1. The commission rate starts at 30% of the cost of the User's purchased pricing plan and 10% of any funds added to their account balance. However, no commission is earned when a pricing plan is activated at the cost of the User's account balance.
  2. If the User spends over $1,000 on pricing plans and balance top-ups during a given month, the Affiliate receives a 10% bonus on all payments.
  3. The commission is calculated in the Affiliate Panel automatically and approved by the responsible manager if the User's compliance with the Program’s conditions is ensured. The commission may be canceled and not paid to the Affiliate due to violations of this Program’s terms. The amount of commissions accrued to the Affiliate is displayed in the respective section of the Affiliate Panel.
  4. The minimum commission payout amount is $100.
  5. In the event of a refund to the Affiliate’s User, the commission for their payment is canceled.
  6. The commission payout is carried out not earlier than 30 days after the User’s Pricing Plan Purchase or Balance Replenishment.
  7. Commission payout requests may be submitted no more than once every 30 days.
  8. If the User purchases an annual plan, the commission is paid monthly as used.
  9. If the payments of one User cost more than 70% of the Affiliate's total commission amount, the commission payout may be suspended until the share of each User is less than 70% of the Affiliate's total commission.
  10. The commission can be paid out to a PayPal account, via Wise, or in USDT (ERC20 (Ethereum) network only). At the Affiliate's request, the commission can be credited to their balance in the Service. The Affiliate is responsible for providing correct payment details. Payouts sent to an incorrect Wise account, a wrong wallet address, or a network other than ERC20 cannot be returned or resent.
  11. Payout requests are reviewed on business days. Once a payout request is confirmed by the responsible manager, the requested amount is deducted from the Affiliate's balance, and the payout is processed within 7 business days. Once processed, the funds usually arrive within 1–3 business days, depending on the payment system. Any fees charged by the payment system or blockchain network are covered by the Affiliate.
  12. Commission on User payments will be accrued for two years starting from the date of the User's registration via the Affiliate's link.

Terms of cooperation for the Affiliates

  1. The Affiliate and SendPulse communicate using the following email: ok@sendpulse.com or by filling out the forms in the Affiliate Panel.
  2. It is forbidden to use spamming techniques to disseminate information about the Service.
  3. It is forbidden to promote the Affiliate's website using email spam or SEO spam. The Affiliate's website must not violate the laws of the state of which the Affiliate is a citizen or resident.
  4. The Affiliate's website must not infringe copyrights, trademarks, patents, or other intellectual property rights. Affiliates must not register domain names containing the word "sendpulse" or its misspellings.
  5. It is forbidden to use SendPulse's content to promote its competitors.
  6. It is forbidden to use this Program to receive a discount on the Affiliate's own bulk campaign.
  7. The affiliate is prohibited from advertising their personal referral link in PPC systems, including but not limited to Google Adwords, and Bing Ads.
  8. It is prohibited to re-register SendPulse's existing clients for the purpose of earning a commission or use referral links to purchase SendPulse's products for your own use.

5. Suspension and Termination of Program Participation

General obligations

The Partner is required to maintain constructive and professional relations with SendPulse throughout their participation in the Program. In the event of any situation that may damage SendPulse's reputation or undermine effective cooperation, SendPulse reserves the right to review the Partner's status or terminate their participation in the Program.

Grounds for suspension or termination

SendPulse reserves the right to unilaterally suspend or terminate a Partner's participation in the Program if:

  1. The Partner violates any of the terms of this Agreement.
  2. The Partner engages in open or ongoing conflict with SendPulse.
  3. The Partner's actions or public statements damage or may damage SendPulse's business reputation.
  4. The Partner engages in unfair competition, misleads clients, or discredits the Service.
  5. The Partner uses the Program to promote SendPulse's direct competitors.
  6. The Partner uses fraudulent, deceptive, or illegal methods to generate commission.

Consequences of termination

Upon termination of Program participation:

  1. The Partner loses access to the Agency Panel and, where applicable, the Affiliate Panel.
  2. Accrued commissions that have met the minimum payout threshold and the 30-day holding period will be paid out in accordance with the standard payout process.
  3. Commissions under review or accrued in violation of the Program's terms may be canceled.
  4. The Partner's listing is permanently removed from the Partner Catalog.

Voluntary withdrawal

A Partner may withdraw from the Program at any time by notifying SendPulse at ok@sendpulse.com. Accrued commissions that meet all payout conditions at the time of withdrawal will be processed in accordance with the standard payout schedule.

Updated: 15/10/2026

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