Project Basics

With the help of our pop-up builder, you can create smart pop-ups that are shown to visitors only as specified by certain scenarios to increase engagement and lead conversion.

To start adding pop-ups, you need to create a project where you will set them up. You can also connect sites created with SendPulse or add a project script to an external site.

Let's talk about what a project is and how to create it. We will also explain how to add pop-ups to your project and view your interaction analytics.

What is a Project?

A project is a workspace with its own settings and limits. You can create several projects for different fields of activity and experiments.

Each project has its own:

  • tool settings (pop-up appearance and behavior and Socials widgets);
  • statistics for the whole project and each widget separately;
  • integration settings for Google Analytics and webhooks.

Once you create a project, you can start adding pop-ups that will be displayed as specified by your scenario, adding a Socials widget, and setting up integrations.

How to Create a Project

Approaches you can use when creating a project

1 site*, 1 project. You can create a separate project for each domain to view statistics and have a project for each site separately.

Several sites*, 1 project. You can add several domains to one project to have common statistics settings, for example, if you work with multilingual sites.

*Site pages with domains created using a dot (.) are considered separate sites that must be added individually. Multiple pages with domains created using a slash (/) are considered one website. You can choose how to display your pop-ups on a separate page in the scenario settings.

Go to the "Pop-ups" section and click Create project.

Connect a Site

You can add a pop-up to a site created with SendPulse or a third-party builder.

Adding a Pop-up to a SendPulse-Based Site

Enter your project name and select a site developed with our site builder or landing page builder or when creating online courses.

Click Connect site.

Your project code will be automatically added to your site settings — you do not need to do anything else.

Adding a Pop-up to an External Site

Enter your project name and a link to a site where you want to add your widget.

We recommend adding a root domain. You can choose where you want to display or hide your pop-up in the display conditions settings.

Click Get code.

If you want to add your pop-up immediately, copy your code and add it to your site before the closing /head tag. Then click Сheck the installation.

If you want to add the code later, click Skip verification. You can copy and add the code later.

Read also: How to Add a Pop-up and Verify the Installation and How to Add a Pop-up to Your Website.

Your project will be created once you add your site, and you can move on to creating pop-ups and widgets.

With a paid plan, you can add additional domains to your project to display it on different sites.

Create a Pop-up

Create pop-ups that are displayed to users based on your selected scenario. Your users’ actions or behavior and data read during a site visit can be your display triggers. You can choose to display information during a certain time, collect visitor data, or redirect them to other pages.

You can display your pop-ups based on one of 20+ conditions or combine them with each other to make the most personalized offer to your target segment.

To create a pop-up that will be displayed based on your scenario, click Add pop-up.

Read also: How to Create a Smart Pop-up and Smart Pop-up Launch Scenario Examples.

You can view all of your pop-ups in the "Display scenarios" tab. Select a pop-up to enable or disable it, edit its appearance or scenario, and see previews and statistics.

You can also copy a pop-up to create a similar one with a different offer or display scenario and test different hypotheses.

Customize the Socials Widget

You can also create a floating panel with social media buttons. Such a widget will be displayed on all pages of your site without a scenario.

Read more: How to Create a Socials Widget.

Set Up Integrations

Connect Webhooks

Available on the Standard pricing plan and higher

To send contact activity information about tracked subscriber action events to an external URL, connect webhooks.

Go to the "Settings" > "Integrations" tab. In the "Webhooks" section, click Add webhook URL and select the events you want to track.

Read more: How to Set Up Notifications About New Leads Using Webhooks.

Connect Google Analytics

Available on the Standard pricing plan and higher

Connect Google Analytics to send data about your click-through and subscription rates via different communication channels on the site, set goals, and view additional information.

Go to the "Settings" > "Integrations" tab. In the "Google Analytics" section, click Connect and choose the events you want to track.

Read more: How to Track Your Pop-up Statistics in Google Analytics.

How to View Project Information

You can track statistics for the entire project and each pop-up separately to find out how many users saw your pop-up, interacted with it, and subscribed.

To view statistics for the entire project, go to the "Analytics" tab and select the period for which you want to view statistics.

Read more: How to View Project Statistics.

You can also view the contacts who have subscribed using your widgets at the bottom of the graph.

To view statistics for a separate pop-up, go to the "Display scenarios" tab. Select a pop-up, go to the "Statistics" tab, and choose the period for which you want to view statistics.

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